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Promotions for the connected age

We are a detail-oriented full-service boutique agency with enterprise level Pinata technology, yet with the lowest rates you’ll find for national agency services.


We are in a position to ensure events are not just run, but run well, with full transparency, in-real time.


We provide national coverage and work in collaboration with your existing agencies to ensure you have a fully integrated process and brand execution.

What we do...


Brand Activation

Consumer Engagement

Digital Reinforcement

Brand Activation

POS Merchandising

Events & Mobile Tours

Product Launches

Trade Shows

Event Management OPS

Guidance & Support

Promotional Unification

Consumer Engagement

Brand Ambassadors

Retail & On-Premise Promotions

Product Samplings/Tastings

Guerilla & Covert Marketing

Street Teams

Managed Bar Nights

Secret Shoppers

Digital Reinforcement

Mobile Applications

Social Media Platforms

Reporting & Analytics

Consumer Registration Widgets



Verification - Training - Onboarding


Live Data Collection - Talent Recapping


Client Reporting - Promotion Analysis

Why choose us...


From event inception and ambassador recruitment, to invoicing and paying your talent, our continuous implementation of the latest, greatest event management technology empowers us to serve you better than any other experiential marketing agency.


Event Management

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native based event tracking application, at your fingertips

Recruitment & Onboarding

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Facebook, LinkedIn, Ziprecruiter, Ineed, and more

Quality Assurance

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brand ambassador rating system - we onboard only verified, qualified talent


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Hanging out.jpg

48-72 hour pre-event quality calls ensure sufficient inventory & confirm time+date of sampling event

48 hour brand ambassador check-ins with automated rebooking if ambassador is unable to execute event

4 hour brand ambassador check-in with automated rebooking if ambassador is unable to execute event

Selfie check-in on arrival at venue to show preparedness

Real-time, "live" recaps available for each event

Customizable and downloadable sampling reports and charts

24/7 access to client services via email, text, or phone

pre-event quality

48 hour check-in

4 hour check-in

Arrival selfie

Live Recaps


24/7 access


Safe & Protected

extensive liability insurance policy, one of the industry 's largest

$1 million CGU

$1 million AU

$1 million EU

$1 million PL

Licencing & Certifications

wine and spirits laws and licensing is overwhelming for many, SBI has all the necessary licenses & alcohol certifications by state

Best-in-Class Training for Ambassadors

all are contracted and trained on SBI liability policies and procedures, and must have current alcohol certifications


Your promotions will be successful and your brand will be safe

Who we are...


Our team has breadth and depth of experience in all channels, 50 states, with luxury, small, craft and specialty wine and spirit brands.


Extensive distributor management experience, including SGWS, RNDC, JBL, and Empire.


Experience working with organizations such as FOX Sports, DIRECTV, Promogo, E&J Gallo, Kobrand, DeKuyper, Pernod Ricard, Constellation Brands, Deutsch and Stoli.

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