Sampling
Events
Promotions for the connected age
We are a detail-oriented full-service boutique agency with enterprise level Pinata technology, yet with the lowest rates you’ll find for national agency services.
We are in a position to ensure events are not just run, but run well, with full transparency, in-real time.
We provide national coverage and work in collaboration with your existing agencies to ensure you have a fully integrated process and brand execution.
What we do...
SERVICES
Brand Activation
Consumer Engagement
Digital Reinforcement
Brand Activation
POS Merchandising
Events & Mobile Tours
Product Launches
Trade Shows
Event Management OPS
Guidance & Support
Promotional Unification
Consumer Engagement
Brand Ambassadors
Retail & On-Premise Promotions
Product Samplings/Tastings
Guerilla & Covert Marketing
Street Teams
Managed Bar Nights
Secret Shoppers
Digital Reinforcement
Mobile Applications
Social Media Platforms
Reporting & Analytics
Consumer Registration Widgets
Why choose us...
TECHNOLOGY
From event inception and ambassador recruitment, to invoicing and paying your talent, our continuous implementation of the latest, greatest event management technology empowers us to serve you better than any other experiential marketing agency.
Event Management
native based event tracking application, at your fingertips
Recruitment & Onboarding
Facebook, LinkedIn, Ziprecruiter, Ineed, and more
Quality Assurance
brand ambassador rating system - we onboard only verified, qualified talent
SERVICE
48-72 hour pre-event quality calls ensure sufficient inventory & confirm time+date of sampling event
48 hour brand ambassador check-ins with automated rebooking if ambassador is unable to execute event
4 hour brand ambassador check-in with automated rebooking if ambassador is unable to execute event
Selfie check-in on arrival at venue to show preparedness
Real-time, "live" recaps available for each event
Customizable and downloadable sampling reports and charts
24/7 access to client services via email, text, or phone
pre-event quality
48 hour check-in
4 hour check-in
Arrival selfie
Live Recaps
Reporting
24/7 access
SAFE & PROTECTED
Safe & Protected
extensive liability insurance policy, one of the industry 's largest
$1 million CGU
$1 million AU
$1 million EU
$1 million PL
Licencing & Certifications
wine and spirits laws and licensing is overwhelming for many, SBI has all the necessary licenses & alcohol certifications by state
Best-in-Class Training for Ambassadors
all are contracted and trained on SBI liability policies and procedures, and must have current alcohol certifications
Your promotions will be successful and your brand will be safe
Who we are...
OUR TEAM
Our team has breadth and depth of experience in all channels, 50 states, with luxury, small, craft and specialty wine and spirit brands.
Extensive distributor management experience, including SGWS, RNDC, JBL, and Empire.
Experience working with organizations such as FOX Sports, DIRECTV, Promogo, E&J Gallo, Kobrand, DeKuyper, Pernod Ricard, Constellation Brands, Deutsch and Stoli.
